Times Square

Midtown & Times Square

Times Square

T I M E S  S Q U A R E  / M I D T O WN

is New York’s theatre, hotel and tourist district number one. At Time Square you will experience hundreds of neon signs – together with an enormous amount of other tourists.

Around Times Square you will mostly find the big U.S. restaurant chains such as TGI Friday’s. Not very interesting, and certainly not particularly unique to New York.
There are, on the other hand, many luxury hotels to choose from; W Times Square, Paramount andThe Room Mate Grace, are some of the best. It may be an advantage to live here if your main focus is to attend some of the many excellent Broadways shows. It´s also close to Central Park.

Tips for kids: At Times Square you will find the world’s largest toy store, Toys R Us.

Midtown stretches from 5th Avenue over to 7th Avenue at 42nd Street and up at 59th Street.

A small selection of places we recommend:
Apple Store 5th Avenue
Only the glass cube above the shop (which is a one floor down) is worth a visit.
This Apple store is open 365 days a year, 24 hours/day! You will be assisted by extremely helpful and talented assistants.
767 5th Avenue

If you are longing for well-cooked Scandinavian food head over to Aquavit, a favorite who has been running since 1987. The interior is classic Danish designers like Arne Jacobsen, Paul Kjaerholm and Verner Panton.
65 East 55th Street

B & H Photo
One of the world’s largest camera shops and a attraction not to be missed during your visit to New York. They are usually much cheaper than anywhere else. There is also a huge range of video stuff, both for consumers and professionals.
420 9th Avenue

Bergdorf Goodman

This fine building belonged once to the very rich Vanderbilt family. Now it´s a luxury department store that has the best of everything. Eight floors of beautiful clothes from designers such as Narciso Rodriguez, Chloe, Jean Paul Gaultier and there are even affordable brands such as DKNY and Marc by Marc Jacobs.
754 5th Avenue

Burger Joint
This little burger place is tucked away in the lobby of the posh Le Parker Meridien Hotel and is an experience in itself. Reasonable prices and popular with New Yorkers.
Le Parker Meridien
118 West 57th Street

Bryant Park Grill
Lovely large place with huge windows out towards Bryant Park. It´s a nice spot for lunch. In summer time you can sit on their roof top.
25 West 40th Street

Grand Central Terminal

Don´t miss a visit to this beautiful train station of concrete, steel and limestone. It feels almost like a cathedral with its beautiful vault ceiling and large windows. From here 550 trains departs every day. A visit to the Oyster Bar & Restaurant is an experience in itself, specially if you like the combination of Champagne and oysters. They have over 30 varieties of oysters to choose from.
87 East 42nd Street

Empire State Building
One of New York’s most famous silhouettes and the view from here is something you have to experience. It´s best to get here early or late in the afternoon. At midday, there are  usually long queues. You can buy admission tickets online or if you plan to visit many attractions, get a NYC CityPass.
Admission Pass to New York’s ”Empire State Building Observatory” & 4 other attractions only at CityPass – $164.00 value
350 5th Avenue

F.A.O Schwartz
New York’s finest toy store. You’ll find exclusive toys and a big candy store.
767 5th Avenue

Kinokuniya Bookstore
A great bookstore. Huge selection of books and magazines. Very much focus on design, illustration, fashion and interior decoration.
1073 6th Avenue

MoMa – Museum of Modern Art
A must for anyone interested in modern art. You will find several permanent exhibitions with world-renowned works of art and there are also many temporary exhibitions by interesting artists.
Don´t miss a visit to MoMA design store across the street. They have a great selection of nice things.
11 West 53rd Street

New York Public Library
The city’s magnificent main library which often features in movies is definitely worth a visit. There is also a large bookstore.
Fifth Ave. vid 42nd St

Rockefellor Center
What would a winter in New York be without a ride on the ice skating rink at Rockefeller Center?
30 Rockefeller Center

Nice and expensive but Saks is also one of the most famous department stores in New York. You’ll find brands from Prada, Calvin Klein, DKNY, Versace, Gucci, Christian Louboutin, Armani among others.
611 5th Avenue

The Plaza Hotel
It oozes luxury and glamor in this historic hotel . Plaza was refurbished in 2008 for the neat sum of us$ 400 million. Feel free to order a dry martini in their Rose Club and have a peek at all the snazzy dressed guests.
768 5th Avenue

Top of the Rock
On the 69th floor of Rockefeller Center you get a splendid view of Central Park in one direction and the Empire State Building on the other side. Statue of Liberty, can also be seen on a clear day. On the 70th floor, there are no glass walls, only an art deco fence and 360 degree view of New York.
30 Rockefeller Center